{"id":66010,"date":"2026-04-27T13:01:23","date_gmt":"2026-04-27T11:01:23","guid":{"rendered":"https:\/\/audit-jci.cruyffalumni.org\/program\/master-in-football-business-online\/"},"modified":"2026-07-14T14:01:01","modified_gmt":"2026-07-14T12:01:01","slug":"master-in-football-business-online","status":"publish","type":"program","link":"https:\/\/audit-jci.cruyffalumni.org\/nl\/programma\/master-in-football-business-online\/","title":{"rendered":"Master in Football Business"},"featured_media":0,"template":"","program-category":[],"program_type":[505],"subject_area":[506],"study_format":[384],"program_language":[385],"location":[],"class_list":["post-66010","program","type-program","status-publish","hentry","program_type-masters-degrees","subject_area-football-business","study_format-online","program_language-english"],"acf":{"program_description_left_column":"","program_image_right_column":null,"advantajes_section_left_column":{"title":"","advantages":null},"program_description_right_column":"","visibility":[],"image":65829,"subtitle":"Online","pre_enrollment_button":{"label":"Pre enroll now","link":"https:\/\/johancruyffinstitute.com\/ecommerce\/?add-to-cart=15417"},"brochure_button":{"label":"Download brochure","link":"https:\/\/johancruyffinstitute.com\/pdf\/brochure\/JCI_Master-in-Football-Business-Online.pdf"},"basic_information":{"qualification":"Certificate for the Master in Football Business from Johan Cruyff Institute, issued by using blockchain technology to guarantee the authenticity and integrity of the certificate.","note":"The program may be subject to change.\r\nThe institution reserves the right to cancel the edition of the program if it does not meet the minimum number of students.","modality":"Online","venue":"","start_date":"20260922","duration":"","credits":60,"language":"EN","schedule":"Test schedule","price":"8950","payment_methods":"","special_conditions":"","enrollment":""},"introduction":{"message":"Event organization, ticketing systems, sponsorship, marketing, broadcasting rights, commercial tactics, etc, there are many areas of professional football where innovation is taking place. At the same time, technological advances are being incorporated into stadiums and facilities, communication channels and football\u2019s own business strategy. And all these changes are taking place in a fast-paced context, in a business where economic and sporting results often go hand in hand.\r\n\r\nThe Master in Football Business prepares you to face the challenges of this constantly evolving industry by offering you in-depth knowledge of both the administrative structure and the business area of the companies and sports clubs that operate in the sector. It also provides you with strategic vision to understand the connections between football and the industries surrounding it, and very useful tools to promote innovation and entrepreneurship. And all this through practical learning, guided by the best professionals.\r\n\r\nThe master\u2019s degree is aimed at people passionate about football who want to launch their careers in this field: football players, coaches and referees (active or not), managers with at least three years of experience in the football industry and professionals from other sectors who want to specialize in the football industry.","images":{"image_1":65837,"image_2":65840}},"objectives":{"title":"6 OBJECTIVES TO GO FURTHER","image":65788,"message":"Learn how to use the tools demanded by today\u2019s football business management while enhancing your managerial skills and acquiring in-depth knowledge of the industry.\r\n\r\nThese are the keys to a program that will have a real impact on your career, during which you learn to:","list":{"title":"","list":[{"content":"Understand and apply the strategic, global and objective vision of the football industry from a business perspective."},{"content":"Master the necessary knowledge to obtain the best results in the management of professional football teams."},{"content":"Interpret the financial statements of a football organization and create financing strategies for new projects."},{"content":"Understand and apply new marketing and sponsorship tools applied to football."},{"content":"Create new market opportunities by applying an entrepreneurial spirit and a culture of innovation in the football industry."},{"content":"Optimize the planning and management of football entities."}]}},"syllabus":{"message":"We have poured all our experience into designing a master\u2019s degree that gives you the knowledge you need to operate in the football industry. On this foundation, you can decide how you want to customize the master\u2019s degree.","program_blocks":[{"block_title":"","block_ects":"","block_modules":[{"module":56946,"module_type":"mandatory-core"},{"module":56922,"module_type":"mandatory-core"}]}],"video":"https:\/\/www.youtube.com\/watch?v=bU6ZAgN20Lw"},"pedagogical_model":{"title":"YOU ARE THE PROTAGONIST","image":65824,"message":"You are immersed in an ecosystem designed to improve your performance, you progress alongside professionals from the sports industry, with the constant assistance of a program manager, teachers who accompany and guide you, and a teaching team that has taken care of every detail of the master\u2019s degree.","content":"<strong>Learning by doing<\/strong>\r\nYou learn theoretical concepts and quickly put them into practice, while using the most innovative tools in sport marketing and sponsorship. At Johan Cruyff Institute, you practice \"technique\" and \"tactics\", but your own experience, \"learning by doing\", is the main way of learning.\r\n\r\n<strong>Challenging business cases<\/strong>\r\nYou are faced with solving real business problems, tackling challenges posed by companies in the sports industry. You have live sessions with your teachers and industry experts, where we encourage you to be curious, to ask questions, to get involved in the hands-on experience to the fullest.\r\n\r\n<strong>You are at the center<\/strong>\r\nWe support you in your studies, but we are demanding. We guide you, but you are responsible for your learning process. We prepare you, but in this race, you are the one who competes."},"career_opportunities":{"title":"CHOOSE FROM MULTIPLE CAREER PATHS","image":65791,"message":"This master\u2019s degree prepares you to develop a career in multiple areas of the football industry, working in companies and sports clubs or as an entrepreneur.","content":"This master\u2019s degree prepares you to develop a career in multiple areas of the football industry, working in companies and sports clubs or as an entrepreneur.\r\n\r\nThese are some of the job opportunities within your reach:\r\n\r\n<strong>GOVERNING AND MANAGEMENT BODIES OF FOOTBALL CLUBS<\/strong>\r\nFootball federations and associations.\r\n\r\n<strong>FOOTBALL FACILITIES AND EVENTS<\/strong>\r\nTournament organizers, sports clubs.\r\n\r\n<strong>COMMUNITY FOOTBALL<\/strong>\r\nFoundations, municipalities.\r\n\r\n<strong>SPORTS CONSULTING<\/strong>\r\nBusiness initiatives.\r\n\r\n<strong>INTERMEDIATION SERVICES<\/strong>\r\nAgencies, player representation.\r\n\r\n<strong>SPORTS JOURNALISM<\/strong>\r\nMedia.\r\n\r\n<strong>MARKETING AND SPONSORSHIP<\/strong>\r\nPrivate and public companies. Employability after the master\u2019s degree\r\n\r\nThe Johan Cruyff Institute master\u2019s degree is a real option to approach the sports industry and to forge a future career path in this professional field.","note":"The program may be subject to change.\r\nThe institution reserves the right to cancel the edition of the program if it does not meet the minimum number of students.","partners":[40510,40502,40506],"magazines_links":null,"video":"https:\/\/www.youtube.com\/watch?v=HlzUuzByWVg"},"participant_profile":{"title":"INCORPORATE KNOWLEDGE AND STRATEGIES TO IMPROVE THE SPORT IN YOUR COUNTRY","message":"\u201cIn my Master\u2019s thesis, I studied how to improve the soccer league in Cameroon, my country. I deeply analyzed the current state of the league, and how we could improve it commercially and financially, as well as in the sporting aspect. My hope and my commitment is to bring this project home and help improve the situation. This project was not only an eyeopening experience, but also an opportunity to give something back to my country, and I hope to be able to do so in the near future.\u201d","video":"https:\/\/www.youtube.com\/watch?v=jVmBbkaboDg","students":null,"classroom_life":"","video_class":""},"faculty":{"title":"LEARN FROM THE BEST PROFESSIONALS","message":"Businessmen, executives, managers, entrepreneurs, researchers... Your teachers are passionate about teaching, but they combine their educational role with their day-to-day work in their companies, their consultancies and their various professional activities.","video":"","faculty_pool":[{"professors":40186},{"professors":39748},{"professors":40752},{"professors":40756}]},"admission":{"title":"HOW DO I ACCESS THE MASTER\u2019S PROGRAM?","message":"To ensure that your experience at the Johan Cruyff Institute is excellent, we make sure that your interests match the objectives of the program and that your educational and professional background are appropriate.","requirements":"To take this master\u2019s degree you must meet one of these three requirements:\r\n<ul>\r\n \t<li>Hold a bachelor\u2019s degree, diploma or equivalent.<\/li>\r\n \t<li>Demonstrate a minimum of three years of experience in the field of football management or other fields.<\/li>\r\n \t<li>Have developed a career as a professional athlete, coach or referee. You can take the program in English or in Spanish (with some materials in English).<\/li>\r\n<\/ul>","enrollment":"The final selection of candidates for the master\u2019s degree is made through a four-stage admission process:\r\n\r\n<strong>Pre-registration form<\/strong>\r\nTo apply for admission to the program you must fill out a pre-registration form in which you tell us about your personal and professional achievements, so that we can get to know you.\r\n\r\n<strong>Admissions Committee<\/strong>\r\nThe Admissions Committee of Johan Cruyff Institute studies your file and evaluates your application by examining your profile.\r\n\r\n<strong>Personal interview<\/strong>\r\nYou are unique, and that is how we treat you. If you meet the requirements, you will have a personal interview where we will assess whether your aspirations and motivations for pursuing this program are in line with the objectives of the program.\r\n\r\n<strong>Admission<\/strong>\r\nWithin 72 hours, one of our advisors will contact you. If you have received a positive evaluation, he\/she will provide you with all the information you need to enroll in the master\u2019s program.","amount":"The price of this program is 8,710 euros (+30 euros registration fee, non-refundable)\r\n\r\nPayment in installments is possible.\r\n\r\nSpecial conditions are available for former students and members of related entities.","image_1":null,"image_2":null},"faqs":[64738,64697,64698,64655,64656,64651,64654,64653],"faq_categories":[],"the_magazine":[50980],"related_programs":56795,"product_code":"INT.107.EN.1","language":"EN","site":"JCI BCN"},"_links":{"self":[{"href":"https:\/\/audit-jci.cruyffalumni.org\/nl\/wp-json\/wp\/v2\/programs\/66010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/audit-jci.cruyffalumni.org\/nl\/wp-json\/wp\/v2\/programs"}],"about":[{"href":"https:\/\/audit-jci.cruyffalumni.org\/nl\/wp-json\/wp\/v2\/types\/program"}],"version-history":[{"count":1,"href":"https:\/\/audit-jci.cruyffalumni.org\/nl\/wp-json\/wp\/v2\/programs\/66010\/revisions"}],"predecessor-version":[{"id":66011,"href":"https:\/\/audit-jci.cruyffalumni.org\/nl\/wp-json\/wp\/v2\/programs\/66010\/revisions\/66011"}],"acf:post":[{"embeddable":true,"href":"https:\/\/audit-jci.cruyffalumni.org\/nl\/wp-json\/wp\/v2\/programs\/56795"}],"wp:attachment":[{"href":"https:\/\/audit-jci.cruyffalumni.org\/nl\/wp-json\/wp\/v2\/media?parent=66010"}],"wp:term":[{"taxonomy":"program-category","embeddable":true,"href":"https:\/\/audit-jci.cruyffalumni.org\/nl\/wp-json\/wp\/v2\/program-category?post=66010"},{"taxonomy":"program_type","embeddable":true,"href":"https:\/\/audit-jci.cruyffalumni.org\/nl\/wp-json\/wp\/v2\/program_type?post=66010"},{"taxonomy":"subject_area","embeddable":true,"href":"https:\/\/audit-jci.cruyffalumni.org\/nl\/wp-json\/wp\/v2\/subject_area?post=66010"},{"taxonomy":"study_format","embeddable":true,"href":"https:\/\/audit-jci.cruyffalumni.org\/nl\/wp-json\/wp\/v2\/study_format?post=66010"},{"taxonomy":"program_language","embeddable":true,"href":"https:\/\/audit-jci.cruyffalumni.org\/nl\/wp-json\/wp\/v2\/program_language?post=66010"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/audit-jci.cruyffalumni.org\/nl\/wp-json\/wp\/v2\/location?post=66010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}