Sport Management
Articles and interviews on how clubs, federations and sport organizations make decisions, manage resources and grow.
210 articles in Sport Management
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Alejandro Hernández, Bernardo Almeida, José Martín Alba and Jonathan Verge are four Johan Cruyff Institute graduates who are leading the sports industry. In an interview with Impulsyn, they share their academic and professional experiences.
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The sports industry no longer revolves solely around competition. Today, it also encompasses entertainment, technology, content, business, social impact, and digital transformation. From organizations like FIFA to leagues like the NBA or historic clubs like FC Barcelona, the sector increasingly demands highly specialized professionals.
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Both institutions have signed a strategic collaboration agreement to launch three new academic programs designed to educate the next generation of leaders in the global sports industry.
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Álex García Reiss is a graduate of the Master in Sports Business and Marketing Blended Barcelona at Johan Cruyff Institute and co-founder of Funatik, a social platform developed for football fans.
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Masters, postgraduate diplomas and courses focused on strategy, operations and leadership in sport.
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Masters, postgraduate diplomas and courses focused on strategy, operations and leadership in sport.
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Paula Ramírez Ibáñez is a Spanish artistic swimmer, a member of the national team, and a bronze medalist at the latest Olympic Games. In this interview, Paula shares her experience in the Master in Sport Business Online program.
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Lucas Faggiano has extensive experience in professional basketball, having competed in the leagues of the United States, Spain, Brazil, and Mexico. In this interview, the Argentine point guard highlights how education provided him with new tools to shape his professional future beyond the court.
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Joan Amigó, professional handball player and graduate of the Master in Sport Business Online at Johan Cruyff Institute, shares in this interview how he has combined his sporting career with academic and professional education.
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Vítor Benite is a Brazilian basketball player and graduate of the Professional Development Program, developed by Johan Cruyff Institute together with the Spanish Basketball Clubs Association (acb).
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With over 20 years of experience in show jumping, the Finnish athlete decided to invest in her professional future by enrolling in the Master in Sport Business Online at Johan Cruyff Institute.
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Elisabeth Maier is one of the most prominent figures in Canadian skeleton racing. A graduate of the Master in Sport Business Online, she shares how her experience at Johan Cruyff Institute helped her transition from sports to professional life.
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Susana Torres Arenas is a student of the University Master’s Degree in Sports Management at Johan Cruyff Institute in collaboration with Universitat Autònoma de Barcelona, and at the same time she competed in the IRONMAN 70.3 World Championship, which took place in Marbella.
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Inspired by the philosophy and values of Cruyff Education, the Hub offers athletes, educational institutions and sport professionals a place to study, teach and build networks.
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The SportBusiness International 2025 Rankings highlight Johan Cruyff Institute’s Master in Sport Management Online as the best in Europe and Top 5 worldwide among online sports management programs.
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Browse recent stories, interviews and updates that expand this topic from different angles.
Laia Talarn, 23, is the Spanish judo champion in the under 78 kg category and is preparing for the Olympic Games in Rio. Classification is limited to the first 14 in the world ranking and she is currently number 29. She has more than a year to find her way, but getting her ticket for Brazil is not the only goal that the best judoka in Spain is thinking about. Ensuring her future once her judoka career has finished is also a challenge that she is working on.
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tiXcy is a product created by two students from the Johan Cruyff Institute Amsterdam that offers clubs a way to nail their ticket pricing policy.
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Sports industry professionals give us advice and keys for working in this exciting world.
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The Real Club de Tenis Barcelona is once again transformed to host the Barcelona Open Banc Sabadell, having received the ATP’s Annual Award for Excellence for its organisation of the event.
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Cruyff Institute was the institution chosen by Frank Hendrickx to jump from Pepsico to the sports industry.
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Consultant and climber Valentí Giró talks to us about management and team development using the ascent of the K2 as an example.
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The world’s best indoor soccer (futsal) player, Sergio Lozano, combines his professional sports career with the Master in Sports Management at Johan Cruyff Institute.
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They say that in order to be well prepared for any position of responsibility, it’s important to have come from the bottom, having passed through all the links in the chain before managing a team and making decisions. This is the case of Jordi Martí, Sports Director of FIATC Joventut and alumnus of the Master in Sports Management at Johan Cruyff Institute.
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An athlete’s life is ephemeral and the percentage of those who earn enough money during their professional careers to live for the rest of their lives is very low. And no just those who choose minority sports.
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President of Club Joventut Badalona and Alumnus of the Master in Sports Management, rates his 15 years at the club.
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